Direct to Consumer Research

NBJ’s analysis of the $12.2 billion U.S. nutrition industry direct to consumer sales channels, which include multi-level/network marketers, mail order, catalog, direct response television, direct response radio, Internet and practitioner sellers.

Research Products

Research Reports

NBJ's Complementary and Alternative Medicine and Practitioner Supplement Sales Report 2007

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Web Seminars

2009 Archived Direct-to-Consumer Selling in the Nutrition Industry Web Seminar

Nutrition Business Journal’s 2008 Archived Direct to Consumer Selling in the Nutrition Industry

NBJ Web Seminar: Direct Sales Power Point Presentation

Related Back Issues

May 2009
May 2008
April 2006
April 2005
April 2004
April 2003
April 2002
April 2001

Data Charts

U.S. Mineral Sales & Sales by Channel: 1996-2007 - Chart 12

U.S. Specialty, Other Supplement Sales and sales by channel: 1997-2007 - Chart 11

U.S. Vitamin Supplement Sales & Sales by Channel: 1995-2007 - Chart 13

Supplement Sales by Channel Matrix: 2001-2007 - Chart 64

U.S. Product, Channel Sales Matrix: 1997-2007 - Chart 4

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News

Direct-to-Consumer Advertisers Must Overcome ‘Tremendous Distrust’ on the Hill

Direct Sales Channels Unable to Escape Pinch of Faltering Economy

Stronger Dollar Weakens USANA’s Fourth-Quarter Sales

Related Premium Subscriber's Content

May 2008 Direct-to-Consumer Supplement Sales

Direct Sales: A Breeding Ground for Bad Claims?

Nutrition Direct Sales Channels See Sales Growth Dwindle in 2008

How Can Ingredient Suppliers Land Deals with Nutrition MLMs?

Nu Skin Hopes ageLOC Will Reposition Company as Anti-Aging Leader

NBJ Spotlight

NBJ Back Issues

Back issues contain exclusive data and independent strategic analysis for each market segment covered. Over 200 primary & secondary sources are used to compile our content, giving you the complete picture...

Of Interest

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Market Research Reports Center

2009 Kid’s nutrition report

This report is a must have for any company operating in, attempting to move into or simply evaluating this category with timely and actionable information and insights.