Healthy Products, Healthy Planet Market (HP2)
NBJ combines research resources with sister publication Environmental Business Journal and steps outside the box of the nutrition industry and into a broader world of opportunities for businesses seeking to improve the health of people and the planet. NBJ has drawn up a new ‘box’ to define what we are calling the ‘Healthy Products, Healthy Planet’ (HP2) market, a collection of seemingly divergent business segments.
View Definitions of HP2 Market Sectors
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September 2004: Charting a Healthy Products, Healthy Planet Market (HP2)
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Of Interest
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2010 Healthy Foods Report
This report is a must have for any company operating in, attempting to move into or simply evaluating this category with timely and actionable information and insights.


