April 1, 2009 Issue Archive
U.S. Healthy Kids' Market Positioned to Tackle Childhood Obesity Epidemic
Children's healthy foods, beverages, supplements and other products generated more than $10 billion in consumer sales in 2008.
From Babies to Tweeners: Segmenting the Healthy Kids' Market
Manufacturers target babies, toddlers and school-age children with growing range of better-for-you products.
Marketing to Mothers Requires an Integrated Approach
Blogs, magazines and 'mom influencers' among the most effective vehicles for reaching busy mothers.
Natural and Gluten Free Among Top Healthy Kids' Product Trends
Less is more when it comes to sugar and ingredient lists for children's foods and beverages.
Stevia, Other Natural Sweeteners Poised for Growth in Kids' Market
Reducing sugar intake and product sweetness vital for improving children's health, nutrition experts say.
U.S. Sales of Children's supplements Surpass $1 Billion in 2008
Multivitamins, omega-3s and probiotics dominate category, but other supplement product opportunities exist for kids' market.
Kids' Personal Care Market Fueled by Fear of Unsafe Chemicals
Bubble baths, diaper creams and other baby products generated nearly $160 million in sales in 2008.
Children's Obesity Crisis Spurs Paradigm Shift in Schools' Vending Policies
Yo-Naturals and Enlightened Vending among those companies working to capitalize on changing legislation and healthy-eating trends.
Ann Cooper Takes on School Lunch Programs
Renegade Lunch Lady tells NBJ how the nutrition industry can help improve the way children eat.
Vitamin Angels: ‘We Are Saving Kids’ Lives, And We Can Prove It’
The 1994 earthquake in Northridge, California, provided the impetus for Howard Schiffer to begin what has become a worldwide journey to provide vitamins to those children around the globe who need them most
Nest Collective: Building the Next-Generation CPG Company
After leaving CLIF Bar several years ago, Sheryl O’Loughlin, who served as CLIF’s CEO for three years, and Neil Grimmer, the company’s former vice president of strategy and innovation
NBJ Spotlight
NBJ Back Issues
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Of Interest
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NBJ Events Calendar
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2010 Global Nutrition Industry Report
This report is a must have for any company operating in, attempting to move into or simply evaluating this category with timely and actionable information and insights.

